Keon Coleman Faces Make-or-Break Year With Bills After Two Inconsistent Seasons

Keon Coleman is entering a critical juncture in his Bills tenure. Coming off a second straight up-and-down campaign, Coleman characterizes the upcoming season as a make-or-break year.

For a receiver in Coleman's position, consistency becomes the currency. Two consecutive seasons of volatility leave little margin for error heading into what he views as a defining stretch. The Bills will be watching closely to see if Coleman can stabilize his production and become the reliable target the offense needs.